techletter by Nesibe

techletter by Nesibe

Quantum Communication -- McKinsey Report 25'

Between Hype and Hope

Nesibe Kiris Can's avatar
Nesibe Kiris Can
Feb 25, 2025
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I’ve just finished reading the latest McKinsey report on quantum communication—and, it’s a ride that i was expecting and shared in my 2025 predictions. This field is one of those peculiar beasts that’s both wildly overhyped and quietly undersold. One minute you’re hit with projections that seem straight out of a science fiction novel (think a market size of over $10 billion by 2035), and the next you’re forced to confront the reality that true progress is chugging along at its own, unhurried pace.

I’m calling this piece a “Quantum Communication: Between Hype and Hope” because that’s exactly what it feels like: a puzzle of big numbers, bigger promises, and a reality check we can’t ignore.

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Here are a few thoughts that have been rattling around in my head:

  • Exaggeration, Amnesia, and the Dunning-Kruger Effect:
    In everyday life, if someone constantly exaggerates, we eventually stop taking them seriously. Yet, when it comes to market reports, we find ourselves oddly willing to overlook glaring …

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